Competitive intelligence for B2B SaaS teams. Without the Klue contract.
$79/month. Self-serve. Live in 5 minutes. No sales call, no annual contract.
// HOW IT WORKS
Two streams. One feed.
Zero blind spots.
Know your competitors. Know your customers. CI tools watch one side — SENSER watches both, then weights every signal against your strategy before it hits your feed.
A truly intelligent feed. Continuously scanning.
Every signal lands in one unified feed — prioritized by impact, scored by AI, and ready for action.
- 01AI scores every signal by urgency and strategic impact
- 02Reddit mentions flagged as opportunities get draft responses
- 03Pricing changes include AI analysis of competitive positioning
- 04Filter by competitor, signal type, or time window
- 05Push notifications for high-priority signals
Still tracking competitors in spreadsheets?
| Capability | SENSER | Google Sheets / Manual | Canny | Klue / Crayon |
|---|---|---|---|---|
| Social Monitoring | ✓ + AI responses | — | — | ✓ Yes |
| App Store / Review Tracking | ✓ AI-analyzed | ▲ Manual checks | — | ▲ Reviews only |
| News & Launch Tracking | ✓ AI-analyzed | ▲ Manual checks | — | ✓ Yes |
| Pricing Monitoring | ✓ AI-analyzed | ▲ Manual checks | — | ✓ Yes |
| Company Reviews (Capterra, Trustpilot) | ✓ Automated | ▲ Manual checks | — | ▲ G2 only |
| Job Board Tracking | ✓ Full | — | — | ▲ Limited |
| Tech Stack Intelligence | ✓ TheirStack | — | — | ▲ Limited |
| Homepage Monitoring | ✓ AI-analyzed | ▲ Manual checks | — | ▲ Limited |
| Changelog Monitoring | ✓ AI-analyzed | ▲ Manual checks | — | ▲ Limited |
| SEO Rank Monitoring | ✓ AI-analyzed | ▲ Manual checks | — | ▲ Limited |
| Ad Monitoring | ✓ AI-analyzed | ▲ Manual checks | — | ▲ Limited |
| Setup Time | 5 min | ~6 hrs/week | Hours | 7–8 weeks |
| Self-Serve Signup | ✓ | — | ✓ | ✗ (sales call) |
| Monthly Cost | $79/mo | ~$1,680/mo (in labor) | $79–$399/mo | $1,667–$6,667/mo |
* Klue/Crayon require annual contracts averaging $20K–$80K/yr. Manual tracking at ~$70/hr runs ~$1,680/mo in real labor cost — before accounting for what you missed.
Full radar. Not full budget.
Start with competitive intelligence. Expand to customer feedback. Close the loop. All in one platform at a fraction of what you'd pay for each separately.
- +Track 3 competitors
- +4 signal types: Pricing, News, Reddit, Hiring
- +Weekly scan cadence
- +Intel feed
- +1 user
- —AI daily briefing
- —Tags & themes
- —Surveys
- ◆Everything in Recon, plus:
- +Track 5 competitors
- +All 10 signal types
- +Daily scans on fast signals
- +AI daily briefing + threat alerts
- +Competitor themes from reviews & app stores
- +Response queue + location reviews
- +Up to 3 users
- ◆Everything in Signal, plus:
- +Track 10 competitors
- +Survey builder + distribution
- +AI tag generation + theme discovery
- +Customer feedback pipeline
- +Tags & Themes (Insights)
- +Up to 10 users
- +Priority support
- ◆Everything in Intelligence, plus:
- +Unlimited competitors
- +Product strategy: Vision, OKRs, Roadmap
- +Closed-loop customer notifications
- +Advanced Insights + sentiment trends
- +Full API access
- +Unlimited users
- +Dedicated account lead
Scale what you need. Pay for what you use.
Add-ons stack on top of any paid plan. Agents will be available as modular add-ons when they ship.
Add 5 more competitors to any paid plan
Extra users beyond your plan limit
Agentic add-ons — autonomous CI and feedback workflows
See how we stack up. Compare to alternatives →
Comparing us to Klue or Crayon?
We've written honest, detailed comparisons. No fluff — just what you need to decide.
Wasted budget on features nobody wants. Missed competitor moves. 7 misses. 0 hits.
Every shot informed by data. Customer feedback, competitor signals, market intel — all on your radar.
Your competitors have
already made their move.
Make yours.
Start with your complete competitive radar — all 6 signal types, AI briefings, and threat alerts. Free for 30 days.
// No credit card required. First intel in under 5 minutes.